1. Who controls your data
Bonus Wall Britain acts as the data controller for personal data processed through this website. We are an
independent editorial comparison site and not a gambling operator. That distinction matters because we do not
collect deposits, manage player balances or verify gambling accounts. Our data use is therefore narrower than
that of an operator. When we refer to “we”, “our” or “us” in this policy, we mean the editorial business that
publishes pages under the domain bonuswallbritain.co.uk.
Questions about privacy, requests to exercise rights or concerns about this policy can be sent to
dataprotection@bonuswallbritain.co.uk. We review
such enquiries from a UK GDPR perspective and aim to respond within one calendar month unless the request is
unusually complex or we need to verify identity first.
2. The data we may collect
The amount of data we collect is intentionally limited. If you browse public pages, we may process technical
information such as IP address, browser type, device class, pages viewed, referral source and interaction
timing. We use this to understand performance and maintain site security. If you contact us by email, we will
process the details you provide in your message, such as your name, email address and the substance of your
enquiry.
We do not knowingly collect special category data for editorial browsing, and we ask people not to send
unnecessary sensitive material by email. We also do not create user accounts on the site, so we do not keep a
member dashboard, password database or operator-style customer profile.
3. Why we process personal data
Our purposes are practical. We use data to display pages correctly, remember age confirmation and cookie
choices, measure whether content is working, defend the site against abuse, reply to correspondence and keep
records that help with compliance. We may also use limited information to understand which comparison pages are
most useful to readers so we can improve layout, clarity and internal linking.
We do not use personal data to run gambling services, create player risk profiles for betting activity or send
broad unsolicited promotional campaigns. Our editorial role shapes the scope of processing from the start.
4. Lawful bases under UK GDPR
We rely on different lawful bases depending on the context. Legitimate interests usually apply to necessary
site analytics, fraud prevention, service maintenance and editorial measurement where those interests are not
overridden by the rights of the individual. Consent is used for optional cookies where required. Contract can
apply if you contact us and we need to handle your request in a way that amounts to pre-contractual steps or a
service response. Legal obligation may apply if we need to keep records or disclose information under law.
Where consent is the basis, you may withdraw it later without affecting processing that took place before
withdrawal. Where legitimate interests apply, you can object and we will assess the impact of the objection
carefully.
5. Cookies, local storage and similar tools
The site uses cookies and local storage in a restrained way. Some tools are strictly functional, such as
remembering whether you have confirmed that you are 18 or over, and storing a cookie choice so the banner does
not keep interrupting you. We may also use limited analytics tools to understand visits, load behaviour and
page interactions. These help us improve content and fix weak points.
You can read more detail in our cookie policy, but the short version is simple: we do not use tracking because
we want to mimic the behaviour of large ad-tech platforms. We use it only where the site benefits in a clear
and proportionate way.
6. Affiliate links and third-party destinations
Some outbound links on the site are affiliate links. When you click one, the receiving partner may recognise
that a visit came from Bonus Wall Britain. That partner then becomes responsible for the data it collects on
its own pages, apps or registration flow. We do not control how a casino operator or third-party service
handles personal data after you leave our site.
For that reason, we encourage readers to review the privacy information of any operator they visit. Their
rules on identity verification, payment processing, safer gambling checks and customer records will be much
broader than ours.
7. Data retention
We keep personal data only for as long as necessary for the relevant purpose. Technical logs may be held for a
shorter operational period unless security or legal issues require longer retention. Email correspondence may be
retained for longer where it helps us respond consistently, prove that an issue was addressed or maintain
compliance records. Where data is no longer required, we delete it or anonymise it.
Retention periods are reviewed with practicality in mind. We do not keep messages indefinitely just because
storage is cheap. The aim is a record set that stays useful without becoming excessive.
8. Sharing and processors
We may share data with service providers that support hosting, site delivery, analytics, email management and
technical maintenance. Those providers act on our instructions where they operate as processors, and we expect
them to apply appropriate contractual and security standards. We may also disclose information where required
by law, to respond to valid legal requests or to protect our rights, readers or systems.
We do not sell personal data in the ordinary meaning of that phrase. We also do not hand visitor information
to operators simply because a person has read an editorial page.
9. International transfers
Some technology providers may process data outside the UK. Where that happens, we take steps to ensure a
lawful transfer mechanism is in place. Depending on the provider and destination, that may include adequacy
decisions, the UK International Data Transfer Agreement, the UK addendum to standard contractual clauses or
equivalent safeguards recognised under data protection law.
Transfers are assessed in context. We look at the type of data, the role of the provider, practical security
measures and the legal environment around the transfer before deciding whether the arrangement is acceptable.
10. Your rights
Under UK GDPR and related law, you may have the right to ask for access to personal data, request correction,
request erasure, ask us to restrict processing, object to certain processing and request data portability where
applicable. You also have the right to withdraw consent where consent is the lawful basis. These rights are
not absolute, and in some cases legal exemptions or competing duties apply.
To exercise a right, email
dataprotection@bonuswallbritain.co.uk with enough
detail for us to understand the request. We may ask for additional information if we need to confirm identity
or clarify scope. If you believe your data protection concerns have not been addressed, you may complain to
the Information Commissioner's Office.
11. Security and policy changes
We use proportionate technical and organisational measures designed to protect personal data against accidental
loss, unauthorised access, alteration or disclosure. No web service can promise perfect security, but we aim
to minimise risk through sensible access controls, updates and supplier choices. If a serious issue occurs, we
will assess legal reporting obligations and take appropriate action.
This policy may change when the site changes, when suppliers change or when the law or our practices develop.
The latest version will always appear on this page with the current wording. If a change is material, we will
make the update clear rather than burying it in silent edits.